unholy alliance

Via informed eating, I caught news of this unholy alliance:

In April, the American Diabetes Association (ADA) announced a partnership with Cadbury Schweppes Americas Beverages, makers of such soft drinks as 7-Up, Dr. Pepper, and Snapple, and whose parent company is famous for its chocolate cream egg-shaped candy. Described as “a three-year, multi-million dollar alliance to support the Association in its efforts to fight obesity and diabetes in America,” the deal means the soda giant will conduct extensive outreach activities “to increase consumer awareness of health and wellness, and the importance of making smarter nutritional choices.”

In other news, PETA has teamed up with the Cattlemen’s Beef Board, and Tony Montana has teamed up with the DEA.